Apart from designing the new branding of the MIC and its programs, I thought it was a good idea to create a promotional video of each of them! 

The idea was to create an explanatory video of each of MIC's programs that could also work as an advertisement on social media. That way, we could share MIC's activities with our targets in a cool and striking way.

Not only could we use those videos on MIC's social channels, but also on the website and conferences slides.

This way, apart from being a cool promotional tool, the videos become a quick, useful and appealing explanation of the activities.

Have a look!